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PowerColor Unveils Limited Edition RED DEVIL Spectral White AMD Radeon RX 9070 XT Graphics Card

PowerColor, a global leader in high-performance graphics card innovation, proudly announces the Red Devil Spectral White AMD Radeon RX 9070 XT 16 GB - a limited-edition masterpiece that marks a first for the iconic Red Devil series. For years, gamers have admired the elegance of Spectral White designs, and now, for the first time, PowerColor brings that vision to life with the Red Devil's flagship performance.

A True Spectral White Marvel
Crafted with meticulous attention to detail, the Red Devil Spectral White redefines what it means to blend form and function. From the PCB and heatsink to the cooler shroud and power connectors, every component has been precision-engineered in pure white, delivering a truly unified aesthetic rarely seen in high-performance GPUs. At the heart of its design lies Hellstone—a signature multi-faceted RGB element positioned at the tail of the card. It radiates vivid, customizable lighting that glows like a mystical crystal, making the Spectral White model not just a GPU, but a centerpiece of any gaming setup. Gamers can control the lighting via RGB headers, offering seamless synchronization with the rest of their system.

AMD Radeon RX 9070 Can be Flashed with RX 9070 XT BIOS to Increase Power Limits and Clocks

PC Games Hardware (PCGH) discovered that certain AMD Radeon RX 9070 graphics cards can be flashed with the video BIOS of RX 9070 XT of a comparable board design, to achieve higher clock speeds and power limits. While the flash won't unlock any new shaders—you're still limited to 56 CU or 3,584 stream processors—it gives the RX 9070 increased power limits and clock speeds of the faster SKU. More importantly, the flashed RX 9070 was found to offer significantly improved overclocking headroom, and PCGH was able to tune up performance by 15-20% over stock RX 9070, bringing its performance to match a stock RX 9070 XT, which was confirmed by a set of 3DMark benchmarks.

There are, however, some caveats. The most obvious one is that BIOS flashing is fraught with risks, and unless you have a card with dual-BIOS, you really need to know what you're doing. Secondly, BIOS flashing might only work between two cards that share a common board design. AMD board partners tend to use nearly identical board designs between the RX 9070 and RX 9070 XT, at least for the value segment SKUs. And lastly, there is no software tool that can flash Radeon RX 9000 series GPUs yet, the modder used a hardware flashing tool that interfaces with the 8-pin BIOS ROM chip on the card. The flashed card does not display "XT" in the name string.

Update 13:23 UTC: Our resident hardware guru W1zzard has the following explanation for why the card's name does not change. On AMD cards, the revision ID field is used to distinguish between variants of the same GPU. On the RX 9070 Series, the XT models uses "C0" and the non-XT uses "C3." In the past, the AMD BIOS stored the revision ID of the card, and flashing the BIOS would change the value that Windows sees, and thus the model name will change accordingly. With Navi 4x, AMD made a change to their BIOS format, so that the revision ID can no longer be changed, which protects against fake cards, but in this case it means that some properties like power limits, clocks, etc. can swap to values from the BIOS, but all the IDs and unit counts remain fixed.

High NVIDIA RTX 5000 Pricing Pushes RTX 4060 to Top of GPU Sales Charts

It seems as though the high pricing and shortages surrounding NVIDIA's latest GeForce RTX 5000 series GPUs has resulted in gamers turning to previous GPU generations for salvation. According to the latest Newegg GPU bestseller charts, the $459.98 MSI Ventus NVIDIA GeForce RTX 4060 8 GB graphics card is currently the best-selling GPU. Curiously, the Gigabyte AMD Radeon RX 7800 XT OC 16 GB is close on its heels, with the Gigabyte AMD Radeon RX 9070 XT on its heels in third place. The first NVIDIA GeForce RTX 5000 series GPU on the Newegg bestseller list is the ASUS TUF Gaming RTX 5070 OC, which is in eighth place, behind several AMD Radeon RX 7900 XT, RX 9070 XT, and RX 6600 models. It's unclear whether this is due to high pricing or simply a lack of stock to sell, although the RTX 5070 OC is currently available on Newegg for $739.99. Curiously, this is also the only in-stock RTX 5000 series card amongst the top 20 best-selling GPUs on Newegg. Granted, this is only one vendor, but the majority of the GPUs on the list are either AMD Radeon RX 7000 series or NVIDIA GeForce RTX 4000 series GPUs.

The most recent Steam Hardware & Software Survey, updated for March 2025, however, tells a more confusing story. While adoption rates for NVIDIA GeForce RTX 5000 series GPUs is certainly slow, with the RTX 5080 being the only 5000 series GPU to even feature on the chart, with 0.19% growth over the last month, gamers seem to be moving away from the RTX 4000 series even faster. The GPU that showed the most growth during the last Steam Survey is the NVIDIA GeForce GTX 1650, which is already six years old. It's also interesting to note that most of the AMD GPUs in the Steam Survey results also saw minor upticks in adoption. Recent reports out of Japan show that AMD has garnered massive interest since the launch of the RX 9070 series GPUs, with claims of 45% market share coming as a surprise after NVIDIA reached 90% GPU market share in December last year. While NVIDIA's supply issues are likely at least partially to blame for AMD's increased popularity, there is also a growing sentiment amongst gamers, backed by some of our own testing, that NVIDIA is more interested in AI and simply isn't equipping its gaming graphics cards with enough VRAM for high-resolution and high-refresh rate gaming.

Acer Radeon RX 9070 XT OC SKU Prices Revealed in UK, Pre-orders Start at £750

Just over two weeks ago, Acer unveiled its brand-new Predator BiFrost and Nitro Radeon RX 9070 Series graphics cards. Despite being a late contributor to AMD's opening salvo of RDNA 4, the Taiwanese manufacturer made a big impression with its reveal of four premium specced models. In particular, Acer's Predator BiFrost Radeon RX 9070 OC 16 GB and Nitro Radeon RX 9070 XT OC 16 GB SKUs will be joining an elite group of custom options that boast 3100 MHz boost clocks. Mid-March press material did not provide any insight into launch pricing—weeks later, Overclockers UK has opened up pre-orders for the four Predator BiFrost and Nitro RX 9070 XT and RX 9070 cards. Just prior to RDNA 4 launch time, Overclockers UK (OcUK) received plenty of press attention—in particular, their building of a sizable cube out of an impressive quantity of Sapphire PULSE Radeon RX 9070 XT retail stock.

The British retailer seemed confident with its pre-kickoff accumulation of various AIB models, but demand quickly outstripped supply on day one. Unfortunately, OcUK has implemented dreaded price hikes across its Radeon RX 9070 Series product listings. Looking at Acer's main competition in the premium custom Radeon RX 9070 XT tier, OcUK has jacked up prices by £20 to £30 (approx.). ASRock's Radeon RX 9070 XT Taichi OC model—one of the elite 3.1 GHz boosters—launched at £700 (including VAT, shipping fee is extra), but was adjusted up to £728.99 (~$943 USD) at some point last month. The British store's pre-order price for the "cheaper" Nitro Radeon RX 9070 XT OC SKU is £749.99 (inc. VAT), while the flagship Predator BiFrost costs £779.99 (inc. VAT) for reservation. GIGABYTE's (almost) £800 AORUS RX 9070 XT ELITE model is the only other 3.1 GHz boost-capable option sitting above the £750 mark. Looking at "on paper" information (e.g. aluminium backplates, state-of-the-art cooling, etc.)—Acer's two headliners are impressive offerings, but rival cards already exist with similar credentials at "lower prices." Historically, TechPowerUp's resident GPU reviewer—W1zzard—has not received any graphics card samples from the manufacturer. Perhaps this drought will end in the near future...

Latest AMD and NVIDIA GPUs Are Losing the MSRP Battle: Real-World Prices Far Above MSRP

Tom's Hardware just published an intensive data collection of online prices of the latest GPUs from AMD and NVIDIA, suggesting that real-world prices are nowhere near MSRP. With an investigation into the 30-day eBay average price based on listings, the data shows that a lot of GPU SKUs are retailing for well-above-average price premiums. The data tracker also looked for the best-priced listing of a specific SKU. For instance, NVIDIA's GeForce RTX 5070 is seen retailing at around $700—a 27% increase over its official MSRP of $550—while the RTX 5080 pushes these premiums even further by selling at over 50% above its suggested price. The flagship RTX 5090 tops the chart with a staggering $4,222 on secondary markets compared to its $2,000 MSRP, an increase of roughly 111%.

In contrast, earlier models like the RTX 4060 and RTX 4060 Ti show relatively minor inflation, with increases of only about 3% and 5%, respectively, according to recent eBay averages. Still, selling years-old GPUs at MSRP today proves that there is demand. On the AMD side, the Radeon RX 9070 series is no less dramatic. The base RX 9070, with a $550 MSRP, averages around $817 in real-world sales—a nearly 48% premium—while its high-end sibling, the RX 9070 XT, jumps to approximately $1,001 from a $600 MSRP, marking an increase of roughly 66%. Early figures even suggest that first-week sales for the RX 9070 series were ten times higher than those of previous AMD models, justifying the price surge. AMD is working on addressing this supply, which should improve in April, and NVIDIA is working with AIB partners, too, to deliver more Blackwell GPUs.

AMD-built Radeon RX 9070 non-XT Tested Out by Chiphell Member

Around late January, out-of-date AMD marketing material teased the existence of a Radeon RX 9070 series reference card design. Almost a month later, PC hardware news outlets picked up on an official signal about Team Red's launch lineup consisting entirely of board partner-produced options. First-party enthusiasts were disappointed by the apparent total lack of "Made by AMD" (MBA) solutions, but some unusual specimens appeared online roughly two weeks post-RDNA 4's launch. Reports pointed to triple-fan Radeon RX 9070 XT and dual-fan RX 9070 MBA cards being exchanged for cash via Chinese black market channels. Photographed examples seemed to sport a somewhat muted black shroud design—not quite as exciting when compared to AMD's marketed/rendered brushed metal effect promo units.

Members of the Chiphell forum have spent months leaking many aspects of Team Red's foray into a new generation of graphics architecture—going back to the days of old nomenclature: Radeon RX 8800 XT. Yesterday, one participant revealed their fresh purchase of a Radeon RX 9070 non-XT MBA card. They sold their old GeForce RTX 4070 SUPER 12 GB graphics card, in favor of Navi 48 GPU-based OEM hardware. The post focused mainly on photo uploads and screenshots, but a brief description stated: "purchased at original price (TPU note: presumably 4499 RMB), room temperature is 16 degrees Celsius. Dual fans on the front. The back panel has an AMD logo, but it's a sticker." As theorized by VideoCardz, AMD likely produced a limited number of pre-release "public" MBA cards. The publication reckons that partner companies have received a smattering of samples for evaluation or software development purposes. The presence of an old school Radeon logo (pre-RDNA era) is a head scratcher, given the unit's supposed first-party origin.

AMD's Radeon RX 9070 XT Shatters Sales Records, Outperforming Previous Generations by 10X

In a recent interview with ASUS China Manager Tony Yu on Bilibili, AMD CEO Dr. Lisa Su revealed that the company's latest RDNA 4-based Radeon RX 9070 XT GPU has achieved remarkable success, with first-week sales surpassing previous generations by tenfold. "I'm very proud of the team on RDNA 4," said Dr. Su, adding, "When we design a new architecture, we plan its core features years in advance. For RDNA 4, our goal was to deliver top-tier gaming performance at an accessible price, allowing more gamers to experience this technology. The 9070 XT has been a fantastic success—it's the No. 1 selling AMD Radeon GPU in its first week, with sales 10 times higher than past generations."

While rumors suggested AMD sold 200,000 Radeon RX 9000 GPUs at launch, the company clarified that this figure was never shared, basically dismantling the rumor. When (and if) we get the official concrete sales numbers, it will show just how much of a significant milestone has been achieved by Team Red. Notably, in some specific markets like Japan, AMD has captured nearly 50% of the market share with the RX 9070 series—a first for the company. Dr. Su confirmed that AMD is ramping up production to meet surging demand. "We are very excited and increasing manufacturing to ensure more gamers can access our GPUs," she said. This move is expected to stabilize supply and pricing. Additionally, AMD hinted at more RDNA 4 releases, likely including the Radeon RX 9060 series, which will come in 16 GB and 8 GB variants later this year. With competitive pricing and strong performance, AMD's latest GPUs are well-received by the gaming community despite no high-end competition for NVIDIA's top SKUs.

Yeston's Sakura Radeon RX 9070 XT GPUs Double as Aromatherapy

Blending gaming and sensory indulgence, Yeston has unveiled its latest Radeon RX 9070 XT graphics cards—hardware that powers high-octane gameplay and fills your space with curated scents. Dubbed the Sakura Atlantis and Sakura models, these AMD RDNA 4-powered GPUs integrate fragrance modules, transforming rigs into multisensory experiences. The Sakura Atlantis variant promises an "ocean breeze" aroma, while the standard Sakura model offers a floral bouquet. Tech reviewers at Gamers Nexus tested these claims, humorously comparing the Atlantis's scent to a mix of car air fresheners, mall perfume samples, and freshly laundered fabric. Despite marketing's poetic descriptions, the team emphasized scent subjectivity.

Yeston's design cleverly places the fragrance cartridge near the GPU fan, dispersing odors as airflow circulates. However, the novelty comes with caveats: replacing the module requires complete disassembly, a daunting task even for seasoned builders. Yeston has not clarified if refills will be sold separately, leaving users wondering about long-term viability. Aesthetically, the cards continue Yeston's anime-inspired legacy, featuring pastel hues and a "waifu" character adorning the backplate—a nod to ATI's iconic Ruby mascot. Underneath the whimsy, both models boast identical specs, including a 5% higher game clock than reference designs, triple 8-pin power connectors, and modern display outputs. Priced between $869 and $899, these limited-edition GPUs are currently scarce, with restocks anticipated post-April. While ASUS previously experimented with scented laptops, Yeston's approach feels more refined, albeit niche. Whether a gimmick or genius, Yeston's fragrant foray challenges norms, proving not everything is in looks and performance. After all, why shouldn't your gaming marathon smell as good as it looks?

PowerColor Red Devil AMD RX 9070 To Get Fresh Coat of Paint with Leaked Spectral White Edition

The ominously named PowerColor Red Devil AMD Radeon RX 9070 XT looks to be getting the same treatment as the Hellhound Spectral White edition with an all-white Spectral Edition refresh. While the design has yet to be confirmed by PowerColor, it has seemingly leaked on Amazon ahead of the official announcement. While the page seems to have been taken down by the retail giant, VideoCardz managed to grab some images of the new white AMD RX 9070 XT GPU before it was removed.

Much like the Hellhound Spectral Edition, the Red Devil Spectral Edition has been completely drained of color. Even the hallmark Red Devil logo on the cooling fins in the backplate cutout and the illuminated Hellstone at the end of the RX 9070's shroud seems to have a clearer acrylic cover, as opposed to the smoky acrylic cover on the standard issue Red Devil card. Everything else on the Red Devil Spectral White edition seems to be identical to the regular Red Devil RX 9070 XT. Pricing also seems to be identical to the original, at $899 or €929. A launch date for the Spectral White RX 9070 XT Red Devil is unclear at the time of writing, but it will likely be soon, given its appearance on Amazon.

Over 200,000 Sold Radeon RX 9070 and RX 9070 XT GPUs? AMD Says No Number was Given

AMD's Radeon RX 9000 series of GPUs spent just a few days on the retail market, and they are already sold out. If you are wondering just how many have been sold, AMD has a number for you. According to the information shared at the AI PC Innovation Summit in Beijing, AMD claims that it has sold as many as 200,000 Radeon RX 9070 and RX 9070 XT graphics cards in the first wave. Current retail channels show severely constrained inventory for AMD's latest GPUs, though supply chain forecasts indicate normalization expected by early Q2. Board partners have implemented significant price premiums across their custom-designed variants, with RX 9070 XT models commanding up to $200 above AMD's reference pricing structure. While AMD has issued statements advocating for adherence to suggested retail figures, the company maintains a hands-off approach to partner pricing strategies, acknowledging the market dynamics of premium component allocation.

The initial allocation bottleneck should resolve as manufacturing capacity scales to meet demand, potentially stabilizing both availability and price points by mid-April. Yeston, one of AMD's longest-standing AIBs, has suggested that "now the supply is unstable, but we will restock every week. Please don't be frustrated if you didn't get it. The supply will become stable and continue to be available after April." However, we still don't understand how AMD is counting these sales. The company noted that the first wave has been sold, and that is likely their first shipment of Navi 48 SKU from TSMC. When TSMC ships more chips, AMD distributes them to its AIB partners for assembly. That could be the second wave. As these GPUs are ordered months in advance, AMD's AIBs are likely already shipping the next wave of GPUs to retail stores.

Yeston Predicts Stabilization of Radeon RX 9070 Series Supply After April

Coverage of Radeon RX 9070 XT and RX 9070 launch batches has mainly focused on Western market conditions, with little insight into goings-on in China. AMD and board partners held a special RDNA 4 kick-off event in Beijing at the end of February, roughly twelve hours in advance of their international presentation. According to VideoCardz, initial supplies of Yeston's Sakura and Sakura Atlantis graphics cards were snapped up quickly by regional customers. The Chinese AIB specializes in brightly-hued shroud and backplate designs, often decorated with "waifu" illustrations and miscellaneous cute graphics. Unfortunately, interested parties from abroad are limited to importing from local retail platforms.

Yeston's social media accounts have alerted potential customers to re-stocks and connected developments—their latest bulletin hints about an improved situation, following another swift depletion of refreshed stock: "hello everyone! Thank you for the support! We have received a lot of messages and would love to inform you now the supply is unstable, but we will restock every week. Please don't be frustrated if you didn't get it. The supply will become stable and continue to be available after April." Interestingly, this morning's message did not touch upon the controversial topic of price hikes. At launch, Yeston's latest Navi 48 GPU-based offerings conformed or floated just above Team Red baseline MSRP (including VAT)—4999 RMB (~$686 USD) for XT, 4499 RMB (~$617 USD) for non-XT—likely boosting demand around that time. Last week, AMD board partners in Japan expressed concerns about current supply constraints—GPU market share in that region had climbed to ~45%, due to the popularity of RX 9070 Series graphics cards. Team Red could lose ground if GPU allocation limitations continue.

AMD Radeon RX 9070 non-XT "Made by AMD" OEM Design Pictured

Last week, we got a leaked picture of AMD's reference/OEM/Made by AMD (MBA) design of the Radeon RX 9070 XT in China. However, we have a non-XT card on the menu today, with the reference design also pictured in China. We already know that AMD is not releasing any MBA reference designs of its latest Radeon RX 9000 series GPUs based on the RDNA 4. However, the Chinese black market is the place to be when it comes to finding these MBA cards, probably manufactured in high double-digit or low tripe-digits of units. AMD usually has one of its AIB partners manufacture these for OEM integrated system distribution or partner testing/software optimization.

Pictured below is the Radeon RX 9070 non-XT GPU with an all-black shroud. Unlike official renders, this design is much more toned down. The official render shows a black/gray color combination with an LED-illuminated Radeon logo. However, the official version appears with only a simple aesthetic, without a hint of LED illumination. The card wasn't pictured running, but we assume that there is no LED illumination. Below, you can compare the pictured/leaked Radeon RX 9070 GPU with the official render.

ASUS Implements Another GeForce RTX 5090 Price Hike, PRIME RX 9070 XT "MSRP" Adjusted to $719

"Second wave" ASUS price hikes were documented online over the past weekend; affecting air-cooled premium ROG Astral and mid-tier TUF Gaming GeForce RTX 5090 models. Looking at the company's North American webshop, visitors noticed a freshly adjusted price for the ROG Astral GeForce RTX 5090 32 GB OC Edition—going from a previous level of $3079.99 up to $3359.99. Curiously, the asking price of a liquid-cooled sibling was not adjusted—remaining at a "first wave" point of $3409.99. The "cheapest" model—TUF Gaming GeForce RTX 5090 (non-OC)—experienced a $460 (representing 20%) price hike, bringing total cost of ownership up to $2759.99. As a reminder, NVIDIA's baseline MSRP guideline was $1999—as announced at CES 2025—but ROG Astral and TUF Gaming designs demand a premium or two for fancier feature sets. VideoCardz has fervently explored worrying market trends in the recent past; several of NVIDIA's big board partner players have jacked up asking prices for GeForce RTX 50-series graphics cards. Availability of stock is still a major sore point for potential buyers, who were not able to secure launch day wares. Despite a driving up of costs, the ASUS US webstore has absolutely zero stock of GeForce RTX 5090 SKUs—at the time of writing.

In addition, VideoCardz and other PC hardware media outlets noted price hikes affecting the manufacturer's stable of recently launched AMD Radeon RX 9070 Series TUF Gaming and PRIME models. In the absence of AMD-built (MBA) reference card designs, board partners were tasked with the providing of baseline "MSRP" conformant custom cards. The ASUS PRIME Radeon RX 9070 XT OC and RX 9070 OC Editions were readied as $599 and $549 options (respectively). Weekend sleuthing work put the spotlight on newly adjusted price points of $719.99 and $659.99 (respectively)—representing further cases of plain 20% elevations over baseline. AMD's debut batch of RDNA 4 cards was met with unprecedented demand earlier on in March, but secondary/tertiary stock shipments face unclear market conditions—Team Red GPU enthusiasts have (similarly) voiced their collective displeasure about elevated prices at retail. Mid-way through last week, the PC hardware community heard about ASUS leadership considering a new pricing strategy. The company is reportedly accelerating its manufacturing exodus from China.

AMD Radeon Captures 45% Market Share in Japan, Could Be Even Higher if Supply Chain Allows

AMD's Radeon GPU lineup has achieved a remarkable 45% market share in Japan, representing the brand's strongest position in the competitive graphics card market, according to AMD Japan executive Sato during a recent industry roundtable. This significant market penetration marks a turning point for Team Red in a region historically dominated by NVIDIA. The announcement came during a multi-vendor panel featuring representatives from ASRock, ASUS, GIGABYTE, MSI, PowerColor, and Sapphire at an AMD-focused event in Akihabara. While celebrating the milestone, industry partners pushed for more ambitious targets, with ASRock's Haraguchi challenging AMD to aim for a 70% market share. ASUS executive Ichikawa humorously noted the brand's historical underdog status, remarking, "We've never been the ruling party!"

The event also featured insights on AMD's latest hardware from prominent tech influencers. "Sir Gradeon" praised the Radeon RX 9070 series for its overclocking headroom and substantial VRAM capacity, highlighting that the GPUs don't require power supply upgrades. Fellow influencer "Shurarara!!" emphasized the RX 9070 XT's price-to-performance ratio, noting its ability to run demanding titles like Monster Hunter Wilds at 4K resolution with appropriate settings. Supply constraints emerged as a significant concern during the roundtable, with AIB partners expressing frustration over GPU allocation limitations despite strong demand. The candid admission from AMD's representative about the company "not being used to selling graphics cards" at this volume sparked laughter among attendees, showing the unexpected nature of AMD's market surge. The event attracted substantial attention, with long lines forming before doors opened. Attendees participated in the X-Walk Post Campaign across Akihabara's electronics district, with early purchasers of AMD products receiving exclusive promotional items.

Acer Refreshes Predator BiFrost and Acer Nitro Graphics Cards with New AMD Radeon RX 9000 Series GPUs

Acer today unveiled its latest Predator BiFrost and Acer Nitro graphics cards, powered by the next-generation AMD Radeon RX 9000 Series GPUs. This cutting-edge line-up includes six models designed to elevate gaming and creative experiences with next-level performance and visual fidelity. The models include the Predator BiFrost Radeon RX 9070 XT OC 16GB, Predator BiFrost Radeon RX 9070 OC 16GB, and four Nitro graphics cards: Acer Nitro Radeon RX 9070 XT OC 16GB, Acer Nitro Radeon RX 9070 OC 16GB, and standard versions of the Acer Nitro Radeon RX 9070 XT 16GB and Acer Nitro Radeon RX 9070 16GB.

The new GPUs are engineered for ultra-fast gaming and demanding tasks, leveraging AMD RDNA 4 compute units and up to 16 GB of memory to deliver immersive 8K visuals. The advanced cooling technology, featuring three FrostBlade 4.0 fans, and reinforced designs ensures systems can be pushed to their limits while maintaining peak performance. DIY gamers will appreciate new software features such as Acer Intelligence Space, which offers intuitive AI system detection, and Acer Game Assistance's adaptive aim system to give players a competitive edge.

MSI Doesn't Plan Radeon RX 9000 Series GPUs, Skips AMD RDNA 4 Generation Entirely

MSI has officially confirmed that it will not manufacture graphics cards based on AMD's latest RDNA 4 architecture, effectively bypassing the entire Radeon RX 9000 series lineup. In a statement to Tom's Hardware, an MSI representative briefly noted the company "is not manufacturing AMD GPUs this generation," pausing its AMD partnership while leaving the door open for future collaborations. Data compiled by Tom's Hardware shows MSI produced 45 distinct models during the RDNA 2 generation (RX 6000-series), but dramatically scaled back to just four custom designs for RDNA 3 (RX 7000-series)—representing a 91% reduction in AMD SKU diversity. Those limited RDNA 3 offerings, including the flagship RX 7900 XTX, notably reused cooling solutions from previous-generation AMD cards, indicating reduced R&D allocation compared to the company's NVIDIA lineup.

MSI's withdrawal from offering AMD-based solutions is due to several factors. NVIDIA's dominance in market share (83%, according to Steam hardware surveys) provides partners with stronger return-on-investment potential, while EVGA's 2022 exit from the GPU market created an opportunity for MSI to strengthen its position as a premier NVIDIA partner. There were reportedly delays in finalizing the MSRP for the RX 9000 series, which complicated manufacturers' calculations, production planning, and shipments. The vacuum left by MSI creates potential opportunities for other emerging players like Acer, which has been slowly expanding its AMD graphics card presence. However, MSI's decision—likely finalized during earlier strategic planning cycles—could potentially push away AMD enthusiasts despite strong projected demand for the Radeon RX 9070 series. Whether this represents a permanent strategic realignment or a temporary market response, we are yet to find out. AMD plans to return to the high-end GPU segment with its UDNA generation, so we have to wait and see if MSI makes a comeback here. For AIBs, partnerships with GPU makers are essential to get R&D resources behind a new product. Once partnerships pause, it is hard to get that wheel going again.

AMD's Reference Radeon RX 9070 XT "Made by AMD" Pictured in China

AMD is not releasing any "Made by AMD" (MBA) reference designs of its latest Radeon RX 9070 XT GPUs based on the RDNA 4 IP. However, leakers in China managed to get ahold of what appears to be an MBA Radeon RX 9070 XT design, assumingly being used as a prototype. While there are custom designs by AMD's AIB partners, AMD itself hasn't released the reference design to the public. The latest leak from Chinese forums confirms that this GPU actually exists beyond the standard press renders/mockups, meaning that someone can get their hands on it. The seller is offering a brand-new reference edition of the AMD Radeon RX 9070 XT with a warranty for one year, with the second year requiring self-paid repairs. They specify no disassembly and no damage to the unit.

The standard price is set at 5000 RMB, with a preference for local pickup. For buyers outside the city, shipping via SF Express is available with insurance, requiring a payment of at least 5800 RMB. The physical card matches the previously leaked render with its three-fan design, though with a notable color difference. Instead of the expected gray finish, the actual unit features a complete black design. Currently sealed in an antistatic bag, the card appears unused. The asking price of approximately $800 initially seems high but aligns with current market rates for custom versions. The listing has already disappeared, suggesting someone has already snagged this rare prototype. With serial codes visible, AMD can potentially trace the person who put it up for sales, so its not a good outlook for anyone that wanted to sell it.

AMD's David McAfee Celebrates 25th Anniversary of Radeon Graphics Technology

This month, we at AMD celebrate two significant milestones in the Radeon story. First, the 25th anniversary of Radeon, a journey that began in 2000 with the ATI Radeon DDR card. Back then, 32 MB of VRAM, a 143 MHz clocks, and 30M transistors were cutting-edge tools that sparked your early adventures. Today, those specs are a nostalgic memory, dwarfed by the leaps we've made together culminating in the 24 GB of memory, multi-GHz clocks, and nearly 60B transistors of RDNA 3 cards driving the immersive worlds you now explore. But we're not stopping there. We're proud to continue that innovation journey with the RDNA 4-based Radeon RX 9070 XT and Radeon RX 9070, available starting today. This is more than a new chapter for us, it's a promise to you, the gamers who fuel our passion. We know what matters when you choose your next GPU: raw performance to conquer your favorite titles, tech that's ready for tomorrow's blockbusters, and value that respects your investment. That's precisely what RDNA 4 delivers.

Our goal with RDNA 4 wasn't to chase an elite crown few can reach. Instead, we focused on you, the heart of gaming, crafting cards that bring exceptional power to the setups most of you run. Compared to our last gen, RDNA 4 boosts raster performance for crisper, smoother visuals. Ray tracing throughput doubles, letting you soak in lifelike lighting and reflections without compromise. And with an 8x uplift in machine learning performance, we're unlocking new possibilities - like FSR 4, our latest leap in ML-based upscaling.

XFX Releases "Magnetic Wing" 3D Print Models for New QUICKSILVER Radeon RX 9070 Series

Shortly after participating in AMD's special RDNA 4 launch event, XFX presented its custom Radeon RX 9070 Series graphics card models to Chinese media outlets. The board partner's "QUICKSILVER class" customizable shroud design was highlighted by global PC hardware news sites—a demonstration unit was showcased with attached "racing car red and white" sections. At the time, XFX's web presences teased this intriguing modular system: "the RX 9000 Series QUICKSILVER Class GPUs features customizable magnetic wings which can be easily removed and replaced to match your style and needs." Select models also sport the manufacturer's impressive "Magnetic Air" triple-fan system—as explored in W1zzard's review of a related (higher-end) MERCURY model; worth a read!

Very recently, XFX's RDNA 4 QUICKSILVER splash page was updated with additional information: "3D Printer Required—3D files available in the downloads section on the product pages." A fresh VideoCardz report covered the availability of 3D print files for compatible card models, via official download pages. Owners can print out their own interpretations, but "magnets are required for assembly." XFX has not yet indicated whether it will sell aftermarket magnetic wing parts. The company's general mentioning of "RX 9000 Series" could imply that forthcoming QUICKSILVER models—e.g. Radeon RX 9060 XT—will be similarly provisioned with modular shroud designs.

AMD Questions Reported/Predicted Elevation of Radeon RX 9070 Series MSRPs

Yesterday's global launch of Radeon RX 9070 XT and RX 9070 was a relatively successful affair; day one stock was swiftly snapped up. Naturally, buying conditions were not ideal for every customer. Despite a prominent UK retailer's teasing of plentiful supply (pre-launch), online feedback pointed to apparent limited supplies of RDNA 4 cards across European regions. Fresh reports suggest that anticipated fluid price conditions have caused a larger than expected rush at retail; hence the rapid depletion of opening day stock. As reported yesterday, a handful of PC hardware stores have alluded to forthcoming upward shifts in pricing for the lower-end of an all-board partner-built Radeon RX 9070 series graphics card lineup. VideoCardz has highlighted a disgruntled customer's experience with Ebuyer UK. Bran180s—a Radeon subreddit member—managed to snag a baseline MSRP conformant Sapphire PULSE RX 9070 XT model for the ideal launch price (£569.99, including VAT), but the webstore reneged this transaction.

A screenshot was uploaded to Reddit, alongside a short story: "was on the website ready for the launch of the RX 9070 XT, got one straight away and paid no issues. Ebuyer emailed me today to cancel, and now the price is £150 more." The British e-tailer has issued apologies, following the absorption of online criticism (see relevant screenshot below). The "normal price" of Sapphire's basic Pulse card was eventually adjusted to a mere £664.98, but Ebuyer has de-listed this SKU (at the time of writing). Other UK webshops—Scan, AWD-IT, CCL, Box etc.—have similarly implemented price hikes across low, mid and premium card tiers. Australia's Hardware Unboxed managed to extract an official response from AMD—their social media post quoted Frank Azor. The Team Red exec indicated that his team is ready to intervene: "it is inaccurate that $549/$599 MSRP is launch-only pricing. We expect cards to be available from multiple vendors at $549/$599 (excluding region specific tariffs and/or taxes) based on the work we have done with our AIB partners, and more are coming. At the same time, the AIBs have different premium configurations at higher price points and those will also continue."

ASUS Discusses Addition of Radeon RX 9070 Series to TUF Gaming & PRIME Portfolios

Considering that CPUs like the AMD Ryzen 7 9800X3D are turning heads everywhere for their unstoppable gaming prowess, you might be thinking about building a new PC in 2025. You'll need a potent graphics card to power your gaming ambitions. Today, you have more options on that front than ever. We're expanding our portfolio of AMD-powered graphics cards with Radeon RX 9070 XT and Radeon RX 9070 models from TUF Gaming and Prime.

Next-gen feature set
Armed with the latest RDNA 4 architecture and a supersized 16 GB serving of VRAM, these graphics cards stand poised to give you premium gaming experiences for years to come. Next-gen HYPR-RX tech delivers ultra-fast gaming, and you'll enjoy next-level immersion with the latest AI-powered features from AMD, including an improved experience with ray tracing. New for this generation is a machine-learning based super resolution mode compatible with select FSR 3.1 games that gives you an incredible balance of detailed images and fluid frame rates. DisplayPort 2.1 outputs give you incredible bandwidth for going big on resolution while supporting high-end refresh rates.

GIGABYTE Launches the AMD Radeon RX 9000 Series Graphics Cards

GIGABYTE TECHNOLOGY Co. Ltd, a leading manufacturer of premium gaming hardware, today launched the GIGABYTE Radeon RX 9000 series graphics cards powered by unified AMD RDNA 4 compute units with enhanced ray tracing capabilities for an ultra-immersive experience across all key gaming resolutions. To satisfy gamers' pursuit of speed, performance, and visuals for a smooth and immersive experience, GIGABYTE offers the AORUS Radeon RX 9070 XT ELITE 16G, Radeon RX 9070 XT GAMING OC 16G, and Radeon RX 9070 GAMING OC 16G, catering to various gaming needs.

GIGABYTE has upgraded the WINDFORCE cooling system, balancing performance and thermal efficiency. The new Hawk Fan design minimizes turbulence and noise, resulting in up to a 53.6% increase in air pressure and a 12.5% increase in air volume without compromising acoustics. Server-grade thermal conductive gel is used to cool critical components such as VRAM and MOSFETs. This highly deformable, non-fluid gel provides optimal contact even on uneven surfaces and effectively resists deformation from transport or long-term use. Combined with advanced thermal technologies like a larger heatsink, vapor chamber and copper plate, these cards ensure optimal performance and quiet operation under demanding workloads.⁠

Retailers Anticipate Increased Radeon RX 9070 Series Prices, After Initial Shipments of "MSRP" Models

Over the past month and a half, PC hardware retailers have tasked themselves with sharing of all sorts of bad news to their respective customer bases. Inet AB has outlined the outlook for regional availability of GeForce RTX 5070 graphics cards, but a newer blog entry focuses on the Team Red side of things. The popular Swedish store put a spotlight on today's launch of RDNA 4 products: "we have learned how the recommended prices, also known as MSRP prices, work for the launch of the AMD Radeon RX 9070 and RX 9070 XT. We are not allowed to say exact prices.., but simply put, they will apply to a limited number of cards. For this release, we will have MSRP prices from three manufacturers, all of whom have both an RX 9070 and an RX 9070 XT at MSRP." According to Inet's product table, the brands are: ASUS, PowerColor and SAPPHIRE. Respectively, the PRIME, Reaper and PULSE product families serve as substitutes to (absent) AMD-built equivalents.

So far, the retail launch of Radeon 9070 Series has experienced fewer hiccups—when compared to recent GeForce RTX 50-series releases. Unfortunately, Inet has indicated that price climbs are in the pipeline for AMD's brand-new RDNA 4 generation. The shop's blog elaborated on shifting circumstances: "the prices only apply to the first shipment of each model. For Sapphire and ASUS it will be just as usual, we have only received one shipment, and you can buy it until it runs out, but with PowerColor it will be different. In other words, only the cards that were released with MSRP prices at release will be sold for the lower price." Earlier today, Overclockers UK's initial batch of "baseline price conformant" stock was depleted rapidly—forum and social media posts boasted about "thousands of units" being amassed in a warehouse, prior to launch. Gibbo—a well-liked OCUK employee—shared some additional insight (yesterday): "I feel stock will be fine for a few days. MSRP is capped quantity of a few hundred, so prices will jump once those are sold through. Re-stocks and pricing is unknown going forward, nobody really knows what April will bring due to instability in world with USA starting to rage a trade war, we are all hopeful it won't impact computer stuff, but who knows."

Alphacool Introduces New Core GPU Water Coolers for ASRock AMD Radeon RX 9070 XT Taichi

Alphacool International GmbH from Braunschweig is a pioneer in PC water cooling technology. With one of the most extensive product portfolios in the industry and over 20 years of experience, Alphacool is now expanding its range with the new Core GPU water coolers for the ASRock AMD Radeon RX 9070 XT Taichi 16 GB OC.

The GPU water cooler has been completely redesigned from a technical standpoint. Through precise adjustments to the PCB clearance, optimized water flow simulations, and extensive practical testing, the cooler base and jetplate have been refined to ensure maximum cooling performance for the latest AMD Radeon RX generation. The cooler features a precisely milled copper block, which, thanks to high-quality chrome plating, offers exceptional durability and an ultra-smooth surface. The design is complemented by robust brass fittings with a nylon cover, ensuring maximum safety and reliability.

Yeston Launches Radeon RX 9070 Series Sakura & Sakura Atlantis Models

Yeston unveiled its striking Radeon RX 9070 XT 16 GB Sakura Atlantis card design around mid-January, along with an NDA-busting specification disclosure. The Chinese board partner seemingly disregarded AMD's guarded approach; by happily revealing an allocated pool of 16 GB VRAM. Later on, teasers emerged via the brand's social media accounts—including photos from an outdoor fashion shoot. Press outlets were expecting Yeston's launch lineup to consists of Sakura Atlantis Radeon RX 9070 XT and RX 9070 SKUs, but "bog standard" Sakura options have also appeared online.

The company's bafflingly abstract design is a familiar property; due to its deployments on a variety of past-gen hardware. According to one of Yeston's promotional images, their standard Sakura design only applies to a lone Radeon RX 9070 XT SKU. Both product tiers were accompanied by a message from their manufacturer: "Sakura And Sakura Atlantis are here! Yeston RX 9070 Series graphics cards are built to deliver all you need for ultra-fast gaming, with next-level visuals and future-ready features, supercharged with AI."
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